E-shop with sunglasses and ski goggles
VALLON glasses
Czech e-shop for VALLON glasses with the slogan "Classic style, maximum performance". Sunglasses and ski goggles and accessories: 59 products, selection by 8 activities and 6 styles.
VALLON glasses is a Czech e-shop of the VALLON brand, which wants to create distinctive and beautiful sports glasses with maximum performance at a fair price. The offer includes 59 products: sunglasses for leisure and sports, dioptric and polarized models, Crossroads™, Freebirds™ and Stairways™ ski goggles, replacement lenses and accessories. The brand name refers to the Vallon d'Arbi valley near Verbier in Switzerland.
01 / Challenge
Glasses for every activity
Fishermen, skiers, cyclists and motorcyclists are not looking for the same glasses. At the same time, the customer wants to quickly find a model for his activity and the shape that suits him, and for each model to know what lenses it has, what holds it in place and how it can be adjusted.
The website must therefore offer a catalog sorted by activities and styles, detailed model pages, and at the same time the story of the brand, which was born out of love for the mountains and being outdoors.
02 / Solution
Catalog by activities and styles
The intro opens with a large photo with the slogan "Classic style, maximum performance", below it the Most Popular row and activity tiles from Every Day to Accessories. The menu divides sunglasses by collection, activity and style, ski goggles by models and accessories. The model page describes the V52® lenses, sports band and adjustable side ends, and the About page tells the story of the brand.
01
8 activities
Ski and snow, hiking, fishing, motorcycling, yachting, cycling, running and climbing.
02
6 styles
Pilots, round, side shields, gabled, encircling and rectangular.
03
Ski goggles
Crossroads™, Freebirds™ and Stairways™ models, replacement lenses and case.
04
The story of the brand
Vallon d’Arbi Valley, V52® lenses and 1 kg of plastic removed for every pair of glasses sold.
03 / Website
The website in action
04 / Figures
E-shop in numbers
59
of products in the catalog
8
activities in the sunglasses menu
6
hoop styles
3
models of ski goggles
"We want to create timeless sports eyewear. The kind that you'll want to keep forever and that future generations will happily rediscover, just like we once did."Marcus and Richard, co-founders of VALLON
Project overview
Industry
Shop and e-shops
Website
vallonbryle.cz
05 / Gallery
07 / Website
Classic style, maximum performance.
Large mountain photography, the Most Popular series, and activity tiles from skiing to fishing. E-shop of glasses created for life outside.
On every device
One website.Every screen.
VALLON glasses on a large monitor, laptop, tablet and phone. The website adapts itself, nothing is set separately.
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